50/50 by 2020 – Are we there & what is next?
On Friday 11 December 2020, UNI MEI co-organised with the EWA network (European Women’s Audiovisual Network) in partnership with EFAD (European Film Agency Directors Association) and Cineuropa an online event entitled ‘50/50 by 2020 – Are we there & what is next? Perspectives for gender equality in the European Audiovisual sector beyond 2020’.
As the year 2020 drew to a close, and amid an unprecedented world crisis that dramatically impacts the audiovisual industry, the online event aimed at taking stock of the gender equality situation on the ground through the testimonies of film & tv professionals, and in discussions with EU policymakers and key sector organisations.
Attended by over 100 participants from across Europe and beyond, the online event highlighted the progress achieved in the last years in the European audiovisual sector regarding gender equality – progress that was unquestionably considerably driven by the campaign ‘50/50 by 2020’ launched by the Swedish Film Institute at the Cannes Film Festival in 2016 – but also the important gaps still to be corrected in the coming years if full equality between women and men, both on screen and behind cameras, has to be achieved. For this purpose, new priorities, strategies, and tools were discussed, as well as the importance of maintaining the 50/50 target as long as it has not been fulfilled.
The recording of the event will soon be published online on the Cineuropa website.